Two young puppeteers (Parul Joshi & Karanvir Malhotra) are in the midst of a performance and cannot control their craving for the rich, smooth and creamy Cadbury Dairy Milk Silk – the most adorable commercial on air.
This beautiful ad film conceptualized by Ogilvy & Mather perfectly builds on the Silk’s signature theme: irresistible Silk, encapsulating the romantic jingle: “Kiss me… close your eyes”.
O&M turns the simple Romeo-Juliet-kind puppet show into an interesting, unique love story with lots of “twists and twirls” between the puppets! Mithesh Mirchandani’s photography stands out. The puppetry girl’s (Parul Joshi) expressions are icing on the cake.
Zenobia Pithawalla, Executive Creative Director, O&M, said, “The task was to show – when you want to have a Cadbury Dairy Milk Silk, you’ve got to have it. To bring this craving alive we used puppets…. The puppet show going haywire says it all. You can’t resist a Silk craving.”
Yet another successful ‘finger licking’ Silk story!
The actress Parul Joshi has played some interesting roles in the comic television series Ji Sirji!
She was also seen in Albela Mastaani music video by Rahul B Seth:
Indulge in this Cadbury Dairy Milk Silk ad!
You can follow actress Parul Joshi on Instagram!